Aldi

Process

"Start with Aldi" arrived as finished master creative, so my job was extending it as designed. I animated and built the suite in Adobe Animate across the standard sizes plus an oversized 1190x250, laying out each size on its own so timing and weight hold.

Shoppers read retail display at a glance, so I tuned type hierarchy and pacing per size, and kept every unit inside ad-server weight specs.