King Tan
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Notes

Short, dated updates: new work, site changes, things shipped.

Credited in, rebuilt

The press credits on this site got a proper structure: 27 trade-press articles across AdNews, B&T and Campaign Brief, grouped by campaign. Sydney Metro, Tourism Tasmania, Minds Wide Open, Make It Your Business and more. Every article names me in the campaign credits, and the work pages link their own coverage.

Behance and Vimeo, wired in

New profiles on Behance and Vimeo, linked both ways with this site. One more place to find the work where you already look for it.

Process notes on every project

All 25 work pages now carry a short Process section: how each campaign was made, from storyboard to ad-served asset. Facts only. Where a suite was hand-coded it says so, and where the workflow called for Adobe Animate it says that instead.

Built to be read by AI

The site now publishes llms.txt, a structured FAQ and a full Person schema, so search and answer engines can read it and cite it. Ask an AI who I am; it has what it needs.

New home, new pipeline

The site moved to a new deploy pipeline this month. A content edit or code change goes live in seconds, worldwide. Built with AI in the workflow, same as the rest of this portfolio. The full story is in the case studies.

Case studies published

Two deep dives are up: designing and shipping "Ready when you are." for AMP's Retirement Hub, and the making of this site. The decisions, the process, and what went live.

kingtan.com.au goes live

Rebuilt from a blank repo to live on my own domain in 11 days: dark-canvas design system, motion, CMS and a real deploy pipeline, all directed with AI in the workflow.

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