Koala
Koala Meta Growth. Six sets of Instagram post and Stories assets, designed in Figma for paid performance across feed and 9:16.
Process
Performance social is a consistency game. I designed six sets of Instagram feed and Stories assets in Figma against Koala's brand system, adapting each concept between 1:1 and 9:16 with hierarchy tuned per crop.
I built them for paid rotation on Meta: clean files, consistent templates, and enough variation across the six sets to keep the feed fresh.
ClientKoala
Year2025
RoleDigital Designer
ServicesArt DirectionSocial DesignLayoutMulti-Format Adaptation
Gallery
